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Purchases reached 9,680 homes during the third quarter of 2021; sales numbered 3,032.
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The purchases outgrow the sales · The pace of buying · Third quarter purchases · Supporting sources: S03
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3,032 homes
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The purchases outgrow the sales · The pace of buying · Third quarter sales · Supporting sources: S03
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Zillow sold 3,032 houses during the third quarter of 2021.
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The purchases outgrow the sales · The pace of buying · Third quarter sales · Supporting sources: S03
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Quarterly transaction counts; these are not counts of homes held on a particular date.
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The purchases outgrow the sales · Figure note · Supporting sources: S09 · S08 · S03
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Zillow's own explanation followed in its November 2 quarterly letter.
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The purchases outgrow the sales · Supporting sources: S03
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It said an unusually large share of requested offers had turned into signed purchases because it had unintentionally acquired homes above its revised forecasts of what those properties would sell for.
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The purchases outgrow the sales · Supporting sources: S03
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A rising acceptance rate had accompanied purchases it no longer expected to recover at resale.
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The purchases outgrow the sales · Supporting sources: S03
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The company also explained the time problem: its business required predictions of home prices three to six months into the future.
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The purchases outgrow the sales · Supporting sources: S03
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Nor does the illustration match Zillow's acceptance rate.
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Which offers become houses? · Supporting sources: S03 · S30
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Zillow said it converted about one in ten serious sellers requesting an offer, while the version without fees accepts half its simulated owners.
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Which offers become houses? · Supporting sources: S03 · S30
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Zillow's real business required a view of the future.
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The price months later · Supporting sources: S03
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Rich Barton, its co-founder and chief executive, said the unpredictability of home-price forecasts had exceeded expectations.
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The price months later · Supporting sources: S03
Company release · November 2, 2021
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He and finance chief Allen Parker wrote that their misses had gone both ways, by more than they had modeled as possible.
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The price months later · Supporting sources: S03
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Zillow said its home-buying business depended on anticipating selling prices three to six months ahead.
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The price months later · Figure · Supporting sources: S03
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This shows the forecast horizon, without inventing a price path or an eventual sale.
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The price months later · Figure · Supporting sources: S03
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This is the second place a promising estimate can become a bad purchase: the price it anticipates may belong to a future that does not arrive. Zillow's letter linked its higher acceptance rate to purchases above updated resale expectations; the same account also described a forecasting problem.
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The price months later · Supporting sources: S03
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The selection illustration isolates one risk. It cannot tell you how much came from that risk, changing expectations or getting houses ready to sell.
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The price months later · Supporting sources: S03 · S02 · S30
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Zillow recorded about $304 million in inventory write-downs during the third quarter of 2021, largely against homes still unsold at quarter-end.
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Closing the business · Supporting sources: S03 · S02
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A suggested way to review completed work: compare the agreed price with its eventual cost, and investigate differences. DelPrete compared purchase and listing prices; Zillow's own letter discussed acceptance and revised resale expectations.
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Put the cost beside the price · Figure · Supporting sources: S21 · S03
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Neither establishes why your customer accepted.
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Put the cost beside the price · Figure · Supporting sources: S21 · S03